“The insidious effort to buy bloggers’ voice and credibility in the name of buzz just won’t stop. So I want to make my own blogger’s pledge to you:
- No one can buy my editorial voice or opinion.
- No one can buy my editorial space; if it’s an ad it will clearly be an ad.
- No one should be confused about the source of anything on my pages.
- I will disclose my business relationships whenever it is relevant and possible.”
E’ che a Torino mi vogliono coinvolgere in una torbida storia di pubblicità e blog, e allora metto le mani avanti.