Will everyone who believes that online users are brain-dead, slack-jawed morons please raise their hand?
Will everyone who has ever passed on one of the following platitudes please raise their hand: a) users don’t scroll, b) users don’t click, c) users are all the same – I know because I’ve met them all and talked with them extensively.
Will everyone. Who thinks that. Users will only. Read small sentences. On the web. Please. Raise. Their. Hand?